OUT-01
Trending down CPL
SIGNAL · /BP-006 · CASE FILE
Creamy Code.
Ongoing performance marketing engagement for a software house — paid media, SEO, content, and funnel analytics tied to qualified-lead targets.
Marketing support for a custom software development studio — positioning, paid acquisition, and lifecycle.
- Performance Marketing
- Paid media
- SEO
- Analytics
creamycode.com/
SIGNAL · OUT · TELEMETRY
Outcomes on the wire.
Verified · post-launch · live data
OUT-02
Predictable Leads
OUT-03
3 active Channels
SIGNAL · 01 · CHALLENGE
The challenge.
A custom software studio with strong delivery but inconsistent inbound — paid spend was scattered across channels, content didn't tie to a funnel, and qualified-lead volume was unpredictable month-to-month.
SIGNAL · 02 · APPROACH
Our approach.
Funnel diagnostic first, then a paid-acquisition test matrix across Google and LinkedIn, an SEO content plan targeting long-tail intent, and a server-side analytics layer so attribution survives ad blockers and iOS privacy changes.
SIGNAL · 03 · OUTCOME
The outcome.
Qualified leads are now predictable monthly, cost-per-qualified-lead is trending down, and the content engine ships weekly against a documented roadmap.
SIGNAL · SPEC · SCOPE
Engagement parameters · 2026
- /Role
- Growth partner
- /Timeline
- Ongoing
- /Services
- Performance Marketing · Paid media · SEO · Analytics
- /Sector
- Software · B2B services
- /Region
- Remote / International
SIGNAL · NXT · CONTINUE
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