OUT-01
2 audiences Tracks
SIGNAL · /BP-010 · CASE FILE
Sun Volt.
Turkish-language marketing site for a solar energy company — services, product catalogue, and a dual-track inquiry path for households and businesses.
A web presence for a Turkish solar energy provider — residential and commercial photovoltaic solutions.
- Brand
- Web design
- Engineering
- SEO
www.sunvoltsolarenerji.com/
SIGNAL · OUT · TELEMETRY
Outcomes on the wire.
Verified · post-launch · live data
OUT-02
Qualified Segmentation
OUT-03
15+ years Experience
SIGNAL · 01 · CHALLENGE
The challenge.
Solar buyers split between two very different journeys — households (lower ticket, fast decisions, savings-led) and commercial (higher ticket, slow cycle, ROI-led). One site needed to serve both without diluting either.
SIGNAL · 02 · APPROACH
Our approach.
Dual-track IA: a calculator-led inquiry path for households focused on bill savings, and a project-portfolio-led path for businesses focused on ROI and scale. A shared service catalogue bridges both, with bilingual TR/EN ready for international outreach.
SIGNAL · 03 · OUTCOME
The outcome.
Inbound now arrives correctly segmented, the sales team picks up qualified leads with the right context, and the site reads as credible to both household and commercial audiences.
SIGNAL · SPEC · SCOPE
Engagement parameters · 2025
- /Role
- Design + build
- /Timeline
- Ongoing
- /Services
- Brand · Web design · Engineering · SEO
- /Tech
- Next.js · TypeScript · Tailwind
- /Sector
- Energy · Solar · Sustainability
- /Region
- Turkey
SIGNAL · NXT · CONTINUE
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