SIGNAL · /02 · CAPABILITY

Web & Product Design.

Marketing sites, e-commerce, dashboards — designed for clarity and built for speed.
Web & Product Design — visual
/VIS · 02 Web & Product Design
SCOPE

Marketing sites that convert, e-commerce flows that don't leak, and product UI that earns its place on screen. Designed in Figma, prototyped against real content, and pressure-tested with usability sessions before a single component ships.

DELIVERABLES

What you
walk away with.

  • /D-01 Information architecture + sitemap
  • /D-02 Wireframes + interactive prototypes
  • /D-03 High-fidelity design system in Figma
  • /D-04 Responsive design across breakpoints
  • /D-05 Conversion funnel design (CRO baked in)
  • /D-06 Component library handoff
APPROACH

How we run it.

A linear flow, but never a black box — you'll see progress in weekly reviews, not at the end.

  1. /STEP-01

    Map

    Define the funnel, the personas, and the one job each page has to do.

  2. /STEP-02

    Wire

    Low-fidelity flows pressure-tested with real copy and real data.

  3. /STEP-03

    Design

    High-fidelity, fully responsive, animated where it earns its weight.

  4. /STEP-04

    Hand off

    A clean Figma library, ready for engineering — ours or yours.

FAQ

Common questions.

Do you design and build, or just design?
Both. Most engagements bundle design and engineering — we hand off cleanly if you have an in-house team.
Will I get a usable Figma file?
Yes. Components are auto-layouted, tokenised, and documented. No mystery layers, no rogue local styles.
Can you redesign without rebuilding?
Often, yes — if the underlying stack is healthy. We audit first and tell you straight.